PAYETTE Promotions: Marketing

A collective of over 160 inspired individuals, we are passionate about the intersection of high design and high technology. It is through our firm’s collaborative efforts that we have established a practice of innovation and invention that pushes programmatic, sustainability and design boundaries. With great pleasure we announce the advancement of 13 staff members. We’ll feature the promoted staff of the next few days. We hope you’ll join us in celebrating their achievements. Today we recognize two members of our marketing department.

Jennifer L. Hegarty
Promoted to Director of Marketing

Jennifer joined PAYETTE in 2000 and leads the firm’s marketing and business development efforts, bringing a rigorous yet collaborative approach to the firm’s proposal and interview process. Working collaboratively with the Principals, she executes the firm’s communications strategies and implementation plans, effectively translating ideas into action with a consistent message about the firm’s values. She recently served on the Executive Board of SMPS Boston and is a regular guest critic at the Boston Architectural College. Jennifer received a Master of Arts in Art History with a concentration in American Art and Architecture from the University of Massachusetts-Amherst and a Bachelor of Arts in Art (Printmaking) with English Minor from the University of Rhode Island. Her strong background in architectural history gives her an understanding of architectural language combined with a trained eye for design and a critical writing foundation.

Karen Robichaud
Promoted to Communications Editor

Karen joined PAYETTE in 2012 as a Graphic Designer. With previous experience in both marketing and design roles, Karen has played a critical role in the design of the firm’s client-facing materials and award submissions, as well as taken on leadership of the firm’s social media presence across the website and beyond as a distinctive voice and catalyst. Karen is an active member of the Boston Society of Architects and spoke at ArchitectureBoston Expo (ABX) about how architecture firms can implement social media strategies. Additionally, Karen will speak about social media and its role in the profession at the 2015 AIA Convention. Karen received her Bachelor of Arts in English with a minor in Theater Arts from the University of Richmond in 2008.

1 of 4 in a series